DJ Hero Gets Ridiculous U.K. Pricing

07/01/2009 Written by JohnDraisey

dj-hero-screen
Just when we thought European pricing couldn’t get any worse, Activision has decided to jack up the cost of DJ Hero to an unprecedented level.

Just as an example, the Guitar Hero: World Tour package (including the guitar peripheral and game) cost 70 GPB. DJ Hero on the other hand has a suggested GBP of 107.99, which translates over to $177.96 here in the States. Oh, and to make matters worse, DJ Hero will actually retail in the U.S. for $120.

How’s that for a markup?
[Source]






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8 Responses to “DJ Hero Gets Ridiculous U.K. Pricing”

  1. It’s Activision, No one has any respect for them or Capcom anymore because of how they treat their customers. This blows…but I wasn’t planning on getting this anyway..

  2. Brent says:

    And they were the ones complaining about the price of the PS3. I hope Activision learns something from this sales-wise. Oh and BTW, I thought of a new name for Activision… “ArtardVision”

  3. DGR8Mc187 says:

    @ Massi

    on a freakin crutch , that’s expensive

  4. At least the standard of living is better there….

  5. ElectroBoy says:

    yh come to the UK, petrol (gas for you guys :p) prices per litre are more than what you pay PER GALLON.
    we get absolutely ripped off for everything over here, would have thought the prices would have evened out cos of the weak pound but oh no, they manage to make it even more expensive in comparison to other nations

    wasnt buying it anyway so i dont care

    but it does make me worried about those rumours about COD:MW2 being £55+ or something (dismissed it as BS at first but this has got me thinking, (unless the DJ controller is really really advance (yh right))) still dont believe that would happen though

  6. [...] after claiming Sony needed to lower it’s behemoth console. Other Activision franchises have shocked with their pricing strategy. Games like Tony Hawk’s Ride, which will literally take you for a ‘ride’ with [...]

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