Tecmo Koei CEO: “We Would Welcome a Price Cut”
Speaking in a recent interview, Tecmo Koei CEO Kenji Matsubara talked about his company’s worries about the PS3’s price point.
“Whenever I discuss this with Sony reps I always ask them: ‘Please cut the price’, but I don’t have a clear view on Sony’s situation,” Matsubara said. “Yes, from a publisher’s point of view we would welcome a price cut for PS3, and we are waiting, definitely.
“It’s definitely a way of boosting the PS3 market, but it’s Sony’s strategy and I don’t know their cost structure. Sony introduced cutting-edge technology in the PS3, that’s why people in the industry accept that the PS3 cost is so high, but we’d welcome a price cut.”
With more and more developers nagging Sony to cut the PS3’s price, will Sony ever reduce the price for their powerful behemoth? Or will the PS3 Slim be Sony’s answer for a price cut? Post your thoughts in the comments section below.
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5 Responses to “Tecmo Koei CEO: “We Would Welcome a Price Cut””
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July 3rd, 2009 at 5:46 PM
I think the hope for Slim is three-fold. One that will usher in digital distribution which means greater profit for publishers. Two, that it will revitalize PSP brand, thanks the games and marketing they’ll be putting behind it. Three, its launch price will negate the cost of the PS3 (when they inevitably reduce its price). A successful PSPGo! is the key to it all in my opinion.
July 3rd, 2009 at 5:47 PM
Yes , but they are talking about the price of the dev kits, right?
July 3rd, 2009 at 6:09 PM
lol he asked a rep to cut the price? we dont have that power sorry.
July 3rd, 2009 at 7:13 PM
Hey, developers and publishers, here’s an idea: CUT YOUR OWN PRICE. A$$holes!!!
July 3rd, 2009 at 10:51 PM
I bought the PS3 time early, but now I think if we cut price, so the people will be consumed first psychological unbalance, so I hope the PS3 version castrated the price, but we should buy the PS3 crowd whether can let us down the PS2 games compatible?