Ubisoft Q3 Sales Revealed, Shows Decline
Ubisoft has released its sales figures from the publisher’s fiscal third quarter. Despite the release of Assassin’s Creed II, the firm’s Q3 sales shows decline.
Ubisoft has revealed their Q3 sales which shows a drop, despite the impressive sales for Assassin’s Creed II.
Ubisoft said it generated sales of €495 million ($678.9 million) for the fiscal third quarter ended December 31, 2009, a 2.7 percent year-on-year drop. The decline came even as November’s Assassin’s Creed II sold 6 million units worldwide through mid-January–1.6 million of that coming from its opening week.
The company reported €661 million ($906.6 million) in sales, a 22.5 percent year-on-year decrease.
Ubisoft plans to sort out its current situation by focusing on its strength in “high-end” games, and by “concentrating on more regular releases for its major franchises.”
4 Responses to “Ubisoft Q3 Sales Revealed, Shows Decline”
Those are still some big numbers.
Hopefully the economy will eventually turn around and all these developers will start making money again.
The article didn’t say that they lost money, just that their profits were down from the previous year’s quarter.
HUGE difference.
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