Sony Introduces PlayStation ‘Logo Licensing Program’
Ever wondered why you don’t see many non-video game related products bearing the PlayStation logo, such as T-shirts, hats, etc? That’s because Sony has always kept their precious brand logo to themselves, and as you know, they make the best video game hardware and software around, not apparel and accessories. However, if you ever wanted to pick up a PS3 hoodie, or check the time on a Triangle, Circle, X, Square donned watch, you will soon be in luck.
Sony Computer Entertainment has just launched the PlayStation Logo Licensing Program, which allows various third-party licensees to use the PlayStation logo (under strict guidelines) on “a variety of lifestyle products such as apparel, accessories, house wares and more”.
This program covers not only the PlayStation logo, but PS3, PSP, PSP go, PS2, and the “iconic” △○×□ marks on pretty much an product allowed in the guidelines.
If you’re interested in partaking in this program, or just would like to read up more on the program, feel free to visit: http://www.scei.co.jp/olp/index_e.html
18 Responses to “Sony Introduces PlayStation ‘Logo Licensing Program’”
Not gonna lie…that watch looks pretty badass. But housewares? Wonder what kind of things that could mean…
I would get that watch
I want that belt…
Omg…
I’d get everything.
Really, I would.
How awesome is this?
Plus it would be a great advertising option for Sony.
Win freakin Win.
xD
cool stuff.
I like a lot of these items. They are simple and not trying stand out or draw attention. This is video game merchandise that someone wouldn’t look like a total idiot owning, unlike those “Blow Me” “I Scored with the Princes” and other tacky Nintendo licensed shirts.
Sony used to sell PS-branded items themselves through a store on the PlayStation website. I have a T-shirt, baseball cap and (very good quality) wallet I bought from it. I don’t know why they stopped!
Also, I want the T-shirt pictured on the page in the link. Shame it says ‘conceptual designs only’.
Haven’t they tried this before?
Its nice to see sony spending more time on crap than trying to get exclusive content for the consumers who pay good money same as the xbox 360 people but playstation are way behind and now we know why because they want silly things like this. shame shame shame
Smart move by Sony. That belt ,hoodie and watch look awesome, now I want em.
haha, all this looks like fun. let’s just hope they don’t say … only available in playstation HOME!
Ive actually been thinking about getting a playstation tattoo.
I seen Playstation Boxers at Target/Walmart but glad Sony is finally is doing this. I always wanted a PS shirt even cap and a hoodie.
Brain washed !!!!!!!!!!!!!!!!
looks pretty sweet
Yes! I’m so sick of walking into Wal-Mart and seeing only XBOX360 pajamas. Finally I’ll be able to do more than just wipe my nose on them. I’ll be able to buy a pair of PS3 ones too!
I would buy the watch and cufflinks.