Battlefield 3 Jay-Z 99 Problems Full TV Ad Revealed, Shows New Footage

09/26/2011 Written by Sebastian Moss

After teasing the Jay-Z 99 Problems Battlefield 3 trailer last week, EA have revealed the full minute-long advert for DICE’s first person shooter, featuring explosions, helicopters and lots and lots of guns.

The advert will most likely be a key feature of EA’s multi-million dollar campaign to promote the shooter in the face of the behemoth that is Modern Warfare 3.

At the end of the ad, you’ll notice the cheeky slogan “Above And Beyond The Call”, which, once again, pokes fun at Call of Duty.

If the video has got you in the mood for some BF3 action, you won’t have to wait too long as the Battlefield 3 Beta launches on PSN this Thursday, and the full game releases on October 25th.

The original teaser received a rather mixed reception, but do you prefer the full video? Share your thoughts in the comments below, and let us know which song you would have preferred.

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8 Responses to “Battlefield 3 Jay-Z 99 Problems Full TV Ad Revealed, Shows New Footage”

kyuubi_clone says:
09/26/2011 at 12:38 PM
SUWEEEEEEEEEETTT!!!! i’m in the early beta fo sho! sooo can’t wait for this game. tomorrow will be an EPIC BATTLEFIELD DAY!!!
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ChesterPTR says:
09/26/2011 at 12:57 PM
As for music, don’t care. But game looks awesome….as always.
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binary_0011011 says:
09/26/2011 at 1:19 PM
The music is crap but the game looks great. Virtual thumbs up to everyone and a thumb down for noob when he gets out of his middle school and comes on here and says some stupid crap
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SPD55 says:
09/26/2011 at 1:24 PM
It’s a catchy tune and it fits with the trailer that they put together for the ad. I still have an issue with the word that rhymes with “itch” in the lyrics. And I’m not sure that the FCC will let that fly in the real TV world for ads.
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- der_Metzgermeister says:
  09/26/2011 at 6:46 PM
  There not gonna care about that, it’s 2011.
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giese095 says:
09/26/2011 at 5:17 PM
I think I have more fun watching the BF trailers than I have playing any COD game…since the original Modern Warfare anyway…
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- sldfghtrike says:
  09/26/2011 at 8:27 PM
  For some reason what you said really sticks to me, I get really excited just seeing what I could possibly be doing tomorrow (rather this weekend) and in a couple of a weeks
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noob says:
09/26/2011 at 5:41 PM
I don’t have a PC! This isn’t PClifestyle! BF3 is False advertising! BF3 is Garbage!
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