Square Says Final Fantasy Brand Has Been “Greatly Damaged”

09/27/2011 Written by Josh Lewis

During a Tokyo press conference today, Square Enix’s CEO Yoichi Wada told attending reporters that he believes the Final Fantasy brand has been greatly tarnished, with the executive referring to the failures of Final Fantasy XIV. It’s now been more than a year since Final Fantasy XIV was released, with the game currently maintaining a rather miserable 49 out of 100 Metacritic rating. A large percentage of the reviewers cited the game as being buggy, unpolished, and even incomplete.

Speaking at the press conference Wada’s stated:

The Final Fantasy brand has been greatly damaged. We’ll continue with our reform work, which basically amounts to fully redoing the game, and hope to revive the FFXIV that should have been released.

Square has tried to rectify the situation by extending the Final Fantasy XIV one month free trial until further notice. Then, of course, there’s the PS3 version, which will seemingly benefit from all of the revamped work that will be put into the title to bring it up to a standard that is deemed acceptable.

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13 Responses to “Square Says Final Fantasy Brand Has Been “Greatly Damaged””

  1. I think Square-Enix forgot about the departure of Hironobu Sakaguchi & Nobuo Uematsu and of course the mess that is Final Fantasy XIII & the Crystal Chronicles games have began the decline before FFXIV SMH……. so when is FFVI coming PSN?

  2. heckteck says:

    there is a way to revive the Final Fantasy Brand…..although i rather they not but if they actually do the FF7 remake everyone will forgive them

  3. Well, at least they finally recognize it.

  4. wtGp says:

    wasting their efforts on FF13

  5. scrap ff 14 and re do it , ff11 blows it away in terms of mmo , they already had the ground set for them all they needed to do with have ff14 be an upgrade over 11 but its not. its a poor version of wow with the ff name on it. ffxi is better then wow and ff14 combined imo. we need a ffxi hd on psn with all the add ons with it.

  6. Rictor says:

    …it took them 10 years to realize that? you know, I thought it started with everyone saying “you know”, you know? you know they must have had a good translation team working on FFX, you know. and then there was FFXII that used a modified version of FFXI (an MMO)’s battle system, you know. and then there was FFXIII which assumed you had never played a Final Fantasy game ever.

    why not just start doing cool stuff, like make that FFVII video more than just a Tech Demo.

  7. Jeremiah says:

    Personally, FF14 didn’t affect my opinion of FF in general at all. I consider the MMO games separately from the rest, since I have no plans of playing them anyway. It was FF13 that made me doubt the future of the series

  8. final fantasy series went off course when they merged with enix and decided to go multiplatform. also when they started doing direct sequels to their FF titles. they should have stayed with their old RPG recipe, they modernised it too much and dumbed it down to appeal to a wider audience and they ended up compromising the quality. get rid of enix and go back to your roots square!

    • Timewarp says:

      Final Fantasy’s went multiformat a while back actually. When they first made the game it was on Nintendo consoles and it was only made exclusive (from what I recall) to Playstation consoles as Sony used CD-ROM discs on the PS1 which Square Enix needed to make their games bigger while Nintendo continued to use catridges for the N64.

      In fact if you check then the Final Fantasy franchise has been multiformat pretty much throughout the entire series with the exception of Final Fantasy 7-12 which were Playstation exclusive. Apart from disc size I don’t see how it’s such a bad thing that it’s also on the 360.

      • Jeremiah says:

        I’m not sure I understand your point. FF started on Nintendo and then went to PS, but they weren’t on both at the same time; I wouldn’t consider that multiplatform, since there wasn’t really a choice until years later.

  9. Funny how 13 isn’t mentioned because it though it was a horrible (non)RPG, it was a commerial success. It’s all about the money.

  10. tex360 says:

    To me, XIII was good but not as great as some of the previous FF titles, so people can easily say it was a huge disappointment as an addition to the series. As for XIV, I wouldn’t know because I don’t play MMO games like that, even though I played XII

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