NPD Hardware and Software Sales for September 2011

The NPD Group has released its monthly U.S. sales figures for hardware and software across all platforms for the month of September. Overall, hardware sales fell 9 percent year-over-year to $349 million, with software sales dipping 1 percent to $653.2 million. Dead Island and Gears of War 3 earned high spots on the sales charts, with Madden NFL 11 taking top honors as highest selling game of the month.

Here are the September sales stats in full:

Top ten software sales:

    1. Madden NFL 12 (360, PS3, Wii, PS2, PSP)

    2. Gears of War 3 (360)

    3. Dead Island (360, PS3, PC)

    4. FIFA Soccer 12 (360, PS3, Wii, PS2, PSP, 3DS)

    5. NHL 12 (360, PS3)

    6. Deus Ex: Human Revolution (360, PS3, PC)

    7. Resistance 3 (PS3)

    8. Lego Star Wars III: The Clone Wars (Wii, 360, NDS, PS3, 3DS, PSP, PC)

    9. Call of Duty: Black Ops (360, PS3, NDS, Wii, PC)

    10. Warhammer 40,000: Space Marine (360, PS3, PC)

Hardware sales:

  • Xbox 360: 438K
  • PlayStation 3: 364K-374K*
  • Nintendo 3DS: 260K
  • Wii: 240K
  • Nintendo DS: 145K

*Sony hasn’t released their official sales data, the PS3 stats are based on an approximation from hardware percentage totals provided by Nintendo and Microsoft.

Patrick Seybold, Sr. Director of Corporate Communications at SCEA, issued the following statement in response to the NPD sales data:

NPD’s September report saw double-digit growth for both PS3 software (52%) and hardware (20%), as increasing brand awareness continues to fuel interest with consumers. First-party software sales remained strong this month, with boosts from blockbuster titles like Resistance 3. The lower PS3 console price point and the upcoming release of exciting titles – Uncharted 3, Everybody Dance and Ratchet and Clank – will continue PlayStation’s momentum into the holiday season.

On a related note, all the platforms managed to outperform Michael Pachter’s NPD predictions, with the PS3 selling between 100-110k more than he expected.

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